Sorbet Group posts great results and launches aesthetics concept, Sorbet SK-N

In the current economic climate of belt-tightening and price wars, the Sorbet salon group saw sales jump 19% in the past year, reaching R100 million for the first time with trading profit rocketing by 74%. They also announced the anticipated opening of the new Sorbet SK-N.

The hum about town over the past six months was on a new Sorbet Group concept, set to grace South African skin. The rumours were true as loyal Sorbet guests grew excited by the day in anticipation of a first in beauty aesthetics for Sorbet – Sorbet SK-N!

This new truth in skin, the cosmetically advanced brand, Sorbet SK-N is an all new, all gleaming, future-forward space for skin … and nothing but skin. Designed as an elegant, exclusive store that offers premium skin treatments for tired skin, ageing skin or damaged skin, Sorbet SK-N specialises in advanced cosmetic treatments for dermatological concerns, which prove rapid and significant results.

Utilizing trusted formulas and technology from globally recognised brands such as Exubiance, Visia and Dr Schrammek, a broad variety of peels, botox and laser hair removal treatments are on the Sorbet SK-N menu, not forgetting the inclusion of Dermapen applications, and laser technology – populating the experience even further. It also adds a superior product line to its shelves that assist in supporting the regenerative process.

“We are incredibly excited about the opening of Sorbet SK-N – our first Aesthetics store at Hyde Park Corner in Johannesburg,” says Sorbet Group Marketing Manager, Sapna Naran. “We sincerely believe in beautiful skin, no matter your age or life history. This is a first for Sorbet and we are anticipating a positive response.”

Hailing off the back of a successful 15-year growth curve, the Sorbet Group has shown remarkable innovation with its brother and sister brands like Sorbet Man, Sorbet Drybar and Candi & Co and is today still dubbed as one of South Africa’s best loved franchise brands for positive grooming journeys.

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Please Note: The views and opinions in this article are those of the writer and do not necessarily reflect those of the Association.
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