Legends barbershop products available through Dischem

Legends barbershop products available through Dischem

Legends Barbershop is without doubt South Africa’s ‘wunderkind’ of franchising. With 62 stores in and around South Africa, Lesotho, Botswana and Namibia, owner Sheldon Tatchell has managed to turn his hair and grooming franchise into one of the leading players in that sector.

When you look at the Legends Barbershop brand it prides itself in building sustainable relationships with its clients by providing exceptional service. It also thrives to make a difference in the surrounding communities it serves by impacting people’s lives positively.

According to Sheldon, “we always put our customers first, listen to our customers and provide a Legendary service to our customers. Furthermore, we ensure that he or she leaves with the intention to return to our stores.”

Ivan Saltzman and Sheldon TatchellFighting the odds and spreading their wings

The COVID-19 pandemic had forced Legends Barbershop to close their doors for three months during the initial surge of the pandemic. They came out of lockdown with only 13 stores and through resilience and dedication, they were able to pick up and support our employees during this time and not only resume operations but persevered to open up over 50 stores since then.

Wanting to expand into the retail market and find other income channels proved difficult for Sheldon Tatchell but in January this year, Uber Eats announced that they were partnering with the franchise.

And finally, with determination and great products, eight of Legends Barbershop products were listed on the Dis-chem online site – ranging in price between R99.95 and R299.95.

“The family at Dis-chem Pharmacies didn’t think twice about accepting us and sharing our products with their customers,” said Tatchell of the Saltzman family, the founders of Dis-Chem.