Fifi's Fresh Fish

fifis fresh fish
fifis fresh fish
Member
Preliminary Member
Been a member since
Our franchises are:
Regional
For Sale: areas/territories
Yes
Date Established:
Existing stores for sale or franchisor is looking for new territories in the following areas:
Eastern Cape
KwaZulu-Natal

KZN has been hiding one of the oldest Fish and Chip stores in the country. This gem was hidden in Hiberdene since 1965.  With 56 years of experience in the art of making fish and chips to perfection, it has become time to share the success with Franchisees. Fifi’s Fresh Fish Franchisor was registered in late 2021 and franchised Fifi’s Fresh Fish. Customers come from far just to enjoy the freshest fish and chips on the South Coast. One can visit Fifi’s Fresh Fish for takeaways to picnic on Hibberdene’s Main Beach or a casual sit-down lunch at the Diner in Port Shepstone or Port Edward. Fifi’s is a popular destination for locals and tourists to the KwaZulu-Natal South Coast and their menu is crammed with delicious options and alternatives. The Family has a fishing vessel to supply fresh Fish to the stores and other Restaurants.

Well established, Fifi’s Fresh Fish & Takeaways is a family run business under the ownership of the Defilippi family from 1995. Gavin opened a Fifi’s Fresh Fish Diner in Port Shepstone in 2013 and relocated to a new premises in Port Shepstone in 2017. The proven track record of over 50years of experience can be shared with other entrepreneurs in a franchised system. In September 2021 the decision was made that they will Franchise the Business and started the journey of setting up all the systems and policies needed to become a Franchise business or which the same was completed.

Enjoy the freshest fish and chips on the South Coast! Visit Fifi’s Fresh Fish for takeaways to picnic on Hibberdene’s Main Beach or a casual sit-down lunch at their diner in Port Shepstone. Fifi’s is a popular destination for locals and tourists to the KwaZulu-Natal South Coast and their menu is crammed with delicious options and alternatives. Our fried Baby Hake and freshly sliced potato chips are especially popular, but between our selection of quality ocean fresh fish and diverse menu, you’re bound to find a meal to make your tastebuds twirl.

Well established, Fifi’s Fresh Fish & Takeaways is a family run business under the ownership of the Defilippi family from 1995. Gavin opened a Fifi’s Fresh Fish Diner in Port Shepstone in 2013 and relocated to a new premises in Port Shepstone in 2017. The proven track record of over 50years of experience can be shared with other entrepreneurs in a franchised system.

There are three options available.

  1. Fast food store or Express Franchise
  2. Diner or Sit down Franchise
  3. Container Franchise

Option 1

Fifi’s Fresh Fish Express Franchise.

  • 5 Years with the option to renew after 5 years;
  • Set up Cost – R 829,000.00 (Excluding VAT);
  • Franchise Fee: – R 75,000.00 (Excluding VAT);
  • Royalty fee as per Franchise Agreement:  – 3% Monthly (Excluding VAT);
  • Monthly marketing fee: – 2% Monthly (Excluding VAT); and
  • Working Capital suggested: –  R120 000.00.
  • Total Investment  R 1,024,000.00

Option two

Fifi’s Fresh Fish Diner Franchise.

5 Years with the option to renew after 5 years;

  • Set up Cost     R 1,222,000.00 (Excluding VAT);
  • Franchise Fee: -R 75,000.00 (Excluding VAT);
  • Royalty fee as per Franchise Agreement: – 3% Monthly (Excluding VAT)
  • Monthly marketing fee: –  2% (Excluding VAT); and
  • Working Capital suggested: – R 110 000.00.
  • Total Investment  R 1,407,000.00

 Option 3

Fifi’s Fresh Fish Container Franchise.

  • 5 Years with the option to renew after 5 years;
  • Set up Cost  R 439,000.00 (Excluding VAT);
  • Franchise Fee: – R 75,000.00 (Excluding VAT);
  • Royalty fee as per Franchise Agreement: – 3% Monthly (Excluding VAT);
  • Monthly marketing fee: –  2% (Excluding VAT); and
  • Working Capital suggested: –  R 70,000.00.
  • Total Investment  R 554,000.00

 

Fifi’s Fresh Fish is particularly interested in people who poses some or all the following attributes:

  • A people’s person who can work with people and have a pleasant, positive and caring nature;
  • He or she must have excellent selling skills; experience in direct selling is preferable but not a must;
  • Communication skills: This is one characteristic that any franchisee must possess. This means they must be able to deal with people in a positive way. A good franchisee is one who enjoys spending time with people. Remember, if one treats their staff and customers with trust and respect, then they will remain loyal to them. Hence, it is must for a franchisee to treat their customers and staff well which will ultimately add to the popularity of a business;
  • Hard-working: Running a franchise is not easy; it takes hard work to make it successful. For new franchises to be successful, a franchisee must be unafraid of hard work and happy to put in the hours required to get the job done;
  • Positive attitude: A potential franchisee must have a positive attitude towards the Fifi’s Fresh Fish business A franchisee must have a good attitude towards work and show that they can work alongside their employees, whether it is in the office or out in the field. They must even be willing to look for ways to make the brand more popular and suggest frequent changes for the betterment of the business. In another word, a franchisee must be self-motivated to act and follow the successes of others. A self-motivated and organised person who wants to succeed and be prepared to work as part of a team;
  • The term to “be a good leader, you also must be a good follower” is indeed true in franchising. Customers preferring franchised businesses are generally there because they know what to expect. A franchise system then rests upon the consistency of the products or services it offers. Deviate from this and you have taken out the foundation of this business system. Therefore, franchisors look for people who can lead and at the same time follow the business system in place;
  • As there is always the chance of a franchise failing, Fifi’s Fresh Fishis looking for people who cannot just follow the system but can get going when the going gets tough. Of course, getting a franchise also has its risks as with other business systems. What Fifi’s Fresh Fish likes are people who can handle the risk and work hard to make their franchise a success;
  • Financially and ethically sound person who treats customers, suppliers and Fifi’s Fresh Fish’ support office with integrity;

The Franchisor undertakes to provide the Franchisee with the necessary initial training of four weeks, to enable the Franchisee to meet any requirements set out in the Operations and Procedure Manual. Trading can commence after 4 weeks of training.

All employees are trained in procedures that not only focus on products and services but also focus on customer satisfaction and appreciation for a constant awareness of customer needs. The Franchisee is trained in almost every aspect of the business so that customers receive the highest levels of quality and service they expect.

Establishment Cost
R829,000
Upfront Fee
R75,000.00
Total Investment Amount
R1024000
Excl VAT
Excl VAT
Advertising & Marketing Fees
2.0%
Marketing & Advertising Contribution
3.00%
Management Fee
3.0%
Total Fees
5.0%
Avail funding solutions via bank or government funding?
No

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