Cash Converters Celebrates 30 years in South Africa – Here’s the secret to its success
Cash Converters success lies in its intentional positioning as the partner of choice for South Africans who need quick and easy access to cash. To remain the leader in this field, Cash Converters has continuously evolved its offerings to help South Africans manage unexpected financial disruptions.
It began its South African journey exclusively as a second-hand retailer, and evolved over three decades to now boast a powerful 3-in-1 business model:
- Buying and selling pre-owned household items – Retail stores and an online webshop that allow South Africans to buy or sell high-quality second-hand goods. Sellers get access to instant cash for their unwanted items, while buyers get good quality products for a fraction of the price.
- Secured money lending – Customers can take out a one-month Cash Advance loan against items they own, like smartphones, electronics, and appliances. The customer exchanges the item for cash in hand, and when they pay back the loan amount, interest, and fees, they can take their item home.
- Unsecured money lending – Customers can take out a loan of up to a month against their salary, payable via debit order upon receiving their next salary. The money is placed onto a Cashies Card, which works like a debit card, and Cash Converters automatically deducts the total amount replayable via a DebiCheck mandate after the customer receives their next salary.
Thanks to these services, Cash Converters continues to show impressive financial performance in South Africa – despite the country’s challenging financial climate.
Excellent franchising opportunities
The incredible success of Cash Converters and the business’s commitment to growth offer an excellent opportunity to South Africans interested in owning their own franchise.
A Cash Converters franchise owner who is willing to work hard has the opportunity to generate a consistent and lucrative income. This income is sustainable for multiple generations, too, as Cash Converters stores have been passed down from parents to their children. Such longevity is driven by the brand’s continuous evolution in line with key market trends, which is core to the identity of Cash Converters.
Complementing the strong brand and constantly-evolving product lines which Cash Converters commands is its core business principle: offering South Africans access to cash. This will always be in high demand, regardless of South Africa’s economic state or the challenges the country faces.
Owning a Cash Converters franchise is therefore the perfect opportunity to start your own business empire – as owning a franchise in an evergreen industry, while leveraging a brand with a proven track record of sustained success, makes it much easier to succeed.
Cash Converters invites ambitious South Africans to join the highly-successful Cash Converters family, as it believes that the next 30 years for the brand will be even better.
Click here to contact and to learn more about becoming a Cash Converters franchise owner.
To protect, lobby, promote and develop ethical franchising across all sectors in South Africa with specific focus on transformation.