THE FRANCHISE ASSOCIATION OF SOUTH AFRICA IS THE ONLY RECOGNISED REPRESENTATIVE BODY FOR THE FRANCHISE INDUSTRY IN SOUTH AFRICA WHICH GENERATES ALMOST 12.5% OF GDP


THE FASA TEAM

Vera Valasis - Executive Director

Vera Valasis, FASA's Executive Director, holds the distinction of being the first woman to hold the position in FASA's history. Her experience in franchising spans over twenty years from her early days managing restaurants and in retailing to holding the position of Managing Director for leading brands Milky Lane and Juicy Lucy under the Pleasure Foods banner and more recently as MD of Debonairs for Famous Brands. She is highly experienced in all aspects of franchising and strategic planning and joined the association in 2005.

Martha Mashele - Sales Manager - IFE and Virtual Expo

Martha joined FASA at the beginning of April 2008 as Receptionist. Martha was recently promoted to managing all expo sales. Martha has a friendly and helpful disposition. She worked in a call centre environment for a number of years and has excellent sales experience.

Shereen Davids - Office Manager

Shereen rejoined FASA in October 2008 as Office Manager. Shereen has many years experience in all aspects of the day to day operation of the association.

Leoni Ogle - Receptionist

Leoni joined the association initially working on certain projects as a consultant. Leoni assumed the duties of Receptionist effective January 2015. and also manages various other administrative duties.

Nokuthula Radebe ­ Administrative Assistant

Nokuthula joined the association initially working as a consultant on various projects. Effective January 2015, Nokuthula took over the duties related to the Supplier Manual and members listings.

Comments & Suggestions

Any member of the public wishing to send a message to FASA or make a comment or statement on any of the initiatives or discussion documents, please click here.

This website enjoys copyright under the Berne Convention. In terms of the Copyright Act, No. 98 of 1978, no part of this website may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without permission in writing from the proprietor.