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Barcelos
 

CHANGES IN LABELLING & ADVERTISING FOOD PACKAGING

Changes in the labelling and advertising of foodstuffs, coupled with the powers of  the Consumer Protection Act, may open companies up to both civil and criminal liability.  The tightening of what’s allowed on food labels is aimed, according to the Department of Health, ‘at ensuring that consumers have access to properly and accurately labelled foodstuffs, which in turn will assist them, in making informed food choices.”  Where the existing regulations simply said that labels cannot indicate any health claims, the new regulations prohibit certain words that imply health or even nutritional benefits.  Words like ‘wholesome’ and ‘nutritious’ will  not be allowed to be used.  Even pictorial representations have to reflect exactly what the product it – with no added elements like fruit in a bowl of cereal.  Claims that could be construed as comparatives have also come under fire with terms like ‘reduced’, ‘less than’, ‘fewer’, ‘light or lite’ not be allowed.  Other areas that will be affected will be the sell-by dates, misleading descriptions, serving sizes and quantitative ingredient declarations.

 
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BEWARE OF PRODUCT LIABILITY WITHIN THE CONSUMER PROTECTION ACT
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CHANGES IN LABELLING & ADVERTISING FOOD PACKAGING
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SEDA INVITES FRANCHISORS TO BE PART OF TWO ENTREPRENEURIAL EVENTS
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SOCIAL MEDIA WORKSHOPS
FOR THE FRANCHISE INDUSTRY WORKSHOPS

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FASA AND ABSA BUSINESS BREAKFAST INVITATION

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Johan Van Eyk
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